Lexford & Gray: Web Design, Content Strategy, SEO by Ivory Studios
Web DesignContent StrategySEO

Lexford & Gray

A law firm website that wins trust before the first consultation.

ClientConcept (Ivory Studios)
Year2026
ScopeWeb Design, Content Strategy, SEO
LiveConcept build

Concept project. An illustrative build by Ivory Studios, not a client engagement. Figures are targets, not results.

A demonstration build for professional services: quiet authority in the design, practice areas explained without legalese, and a consultation funnel that respects how carefully people choose a lawyer.

15+
Practice-area pages
2 fields
To start a case review
Top 3
Illustrative local ranking target

The Challenge

Legal clients research for weeks before they call. Firms with dated sites and 'contact us' as the only next step lose that research phase to competitors with better answers online.

Our Solution

Practice-area pages that answer the questions clients actually search, attorney profiles that lead with outcomes, case-result highlights within bar-compliance rules, and a low-commitment 'case review' form as the first step.

Built withHTML5Attorney SchemaContent SEOCRM Intake